Understanding Video Gaming Revenue and Performance

Video gaming revenue comes down to a few core drivers: how many terminals you run, how often they're in use throughout the day, and the hold percentage on the games themselves. Adjust the inputs below to see what your location could generate.

1. Game Count

Number of video gaming terminals at your location.

5 terminals
2. Time-of-Day Occupancy

What share of each period are your terminals typically in use? We average these four blocks the same way our internal revenue model does.

8am – 2pm 5%
2pm – 8pm 10%
8pm – 2am 15%
2am – 8am 0%
Average occupancy across the day: 8%
3. Hold Percentage

The house's average edge on video gaming terminals in Illinois runs close to 9%. Toggle to see how it affects the outlook.

Model assumptions held constant: average wager of $1.40 per play, 8 bets per minute per terminal, and an establishment share of about 32% of net terminal income — after the 35% state and municipal tax and the ~0.92% administrative fee, the remainder is split 50/50 with the terminal operator. Actual results vary by location, clientele, and terminal mix.

Live Estimate

Your Potential Revenue

Updates as you adjust the inputs
Establishment Share — Monthly
$0
Your location's estimated take-home from video gaming
Establishment Share — Yearly
$0
Establishment Share — Daily
$0
Total Location Win / Day
$0
Combined revenue before the operator/location split
Win Per Unit (WPU) / Day
$0
Average revenue per terminal, per day

These figures are estimates generated from a modeled average of wager size, play frequency, and occupancy — not a guarantee of performance. Individual results depend on your location, foot traffic, and clientele.

That's a Real Opportunity.

$0
Estimated Monthly Establishment Share

Based on what you entered, here's what your location could generate every month. Ready to see exactly what that looks like on paper — five plain-language questions, a full agreement, and you can sign on the spot?

Start Your Application