We Market Your Gaming Area Like It’s Ours
Too often the games go in and the marketing stops there. Monte Cristo works the room, the neighborhood, the player’s phone and the numbers, every month, for every location.
Click Here to Become the House See Monte Cristo RewardsNo Obligation, Walk Anytime.
Four Arenas
Where the Marketing Happens
Video gaming revenue is a function of how many players find the games, how long they stay and how often they come back. We work all three, in four places.
In the Room
The gaming area advertises itself: branded flooring, dividers, neon, window signage and digital signage that rotates every month.
In the Neighborhood
A launch mailer with a mystery offer, grand-opening Hot Seats, the Monte Cristo location map and features on our channels.
On the Phone
Monte Cristo Rewards brings players back with offers, Scratch & Win, Hot Seats, Refer a Friend and Big Win alerts.
In the Numbers
The Owner Portal shows your top players, what worked, and how your gaming area stacks up against the bars around you.
I · In the Room
The Gaming Area Is the First Ad
Before a player ever sees an offer, they see the room. The House Advantage Package turns a corner of terminals into a destination, and every surface in it does a marketing job.
Seen From the Street
LED neon window signage hung inside the glass, so the block knows the games are on.
The Monte Cristo Cherries
Our signature sign. Over time, players learn that the cherries mean a room worth walking into.
Digital Signage
A slim topper above the games and portrait signage at the entrance, with promotion content we refresh monthly. Video gaming promotion only.
Bar-Facing Advertising
The 21+ dividers carry Rewards promotions on the bar side, visible from the bar.
Your Own Gaming Brand
A named gaming area for your bar, designed with you in the Monte Cristo room designer and carried through the signage and the app.
Lucky Service
Service switches and courtesy signs so a player never has to hunt for a server. Good service is the quietest marketing there is.
II · In the Neighborhood
New Location, New Players
When the games at your location go live, the neighborhood hears about it. Monte Cristo designs and sends a launch mailer to adult (21+) households around your location carrying an offer you choose, plus a second coupon: “Mystery Reward: Scan to Reveal.” The scan opens a reveal page, the reveal says “Download Monte Cristo Rewards to Redeem,” and a new neighbor becomes a member of your gaming area before their first visit. From there, Rewards takes over with offers for visit two, three and four.
Designed, printed and mailed by Monte Cristo. Location-specific promotions are cost-shared 50/50.
A night of Hot Seat drawings announced in the app and on the signage, to fill the room in week one.
Your bar on the Monte Cristo map in the app, with last month’s winnings paid out and one-tap directions.
Monte Cristo’s social accounts and blog feature new locations, big wins and Hot Seat nights.
Your mystery reward at The Corner Tap is waiting. Download Monte Cristo Rewards to redeem it on your first check-in.
Sample reveal pageChecked-in players at The Corner Tap are in the drawing. Be at a game at eight.
Sample app notification · opted-in members onlySherry C. just won $5,538 at The Corner Tap!
Sample Big Win alert · sent with the winner’s permission to opted-in members onlyIII · On the Phone
Marketing That Follows the Player Home
Once a player has checked in, Monte Cristo Rewards does what a casino host does: it notices when they come, notices when they stop, and gives them a reason to return.
Return Journeys
New members get a gamified offer for their second, third and fourth visit, automatically. By visit five they are a regular.
Scratch & Win
Surprise scratch cards for your most loyal players and for players who have gone quiet. The prize only activates when they check in at your location.
Win-Back Offers
Anyone who has not checked in for 30 days gets a reason to come back, sent by you from the Owner Portal or on a cadence Monte Cristo runs for you.
Hot Seats and Present-to-Win
Schedule a Hot Seat or a must-be-present night and the app announces it, runs it live and awards it at the time you set.
Refer a Friend
Players bring players. A referral link shared from the player’s own phone, and both receive entries the moment the friend checks in.
Share Your Win
Players who choose to can post a win from inside the app, and with their permission opted-in members across the city get the alert with your bar’s name in it.
IV · In the Numbers
Marketing You Can Measure
Every offer, Hot Seat and mailer reports back. The Owner Portal shows what was sent, what was redeemed and who came in because of it, next to your revenue, so you and your Monte Cristo account manager can see what moved the number and do more of it.
Your best players by time at the game, with notes your staff can act on.
Sent, opened, redeemed, and the revenue in the days that followed.
Your net terminal income, revenue per terminal and hold against the closest bars, the same kind of bars and the whole municipality, from Gaming Board data.
A monthly review with your account manager using the Monte Cristo revenue projector to set the next month’s plan.
Know when a new video gaming application is filed in your zip code.
Every promotion is logged with its cost share, so compliance is a report, not a scramble.
Companywide
Promotions That Run Whether or Not You Lift a Finger
Some promotions belong to every Monte Cristo location at once. We launch them, fund them and run them, and your gaming area gets the signage, the drawing nights and the players.
Monte Cristo Cruises
The always-on monthly drawing. Entries for every verified minute at any Monte Cristo game, plus the Winning Tickets receptacles for no-purchase entries, and a live animated drawing night in the app.
Win a Car
A planned statewide promotion with the same mechanics on a bigger stage, promoted on every screen in every Monte Cristo gaming area.
Companywide Monte Cristo Rewards promotions are launched and funded by Monte Cristo Gaming. Location-specific promotions are cost-shared 50/50 under IGB Rule 1800.350(c)(6). Promotions pictured illustrate planned promotion concepts.
A Month at a Monte Cristo Location
What It Looks Like in Practice
Mailer drops. Grand-opening Hot Seat night. Window and digital signage say “Now Open.”
An 8 PM Hot Seat announced in the app and on the signage. Checked-in players only.
Surprise scratch cards to Gold and Sapphire members, and a win-back card to anyone 30 days quiet.
A must-be-present drawing to pack the room going into the weekend.
The live cruise drawing in the app. Your market report and account review land the following week.
Who Does What
Our Job and Yours
| Piece | Monte Cristo Gaming | Your location |
|---|---|---|
| Gaming area | Designs, delivers, sets up and maintains the House Advantage Package. Refreshes signage content monthly. | Tells us how you want it to look. Keeps the room open, staffed and 21+. |
| Rewards | Runs the app, the kiosk, the plaques, the drawings and the data. | Hands out keychains, approves redemptions, keeps staff off the earning list. |
| Launch | Designs, prints and mails the launch piece. Schedules grand-opening Hot Seats. | Picks the mailer offer. Shares the cost 50/50. |
| Offers | Builds the offers, runs the return journeys and the win-back cadence. | Approves anything your location funds. Sends personal offers when you want to. |
| Companywide promotions | Launches and funds Monte Cristo Cruises, Win a Car and statewide Hot Seats. | Enjoys the traffic. |
| Reporting | Monthly market report, offer results, account review. | Thirty minutes a month with your account manager. |
Find Your Fortune.
Top Shelf Operators Deserve Top Shelf Service
The gaming area, the Rewards program and the marketing behind them are how every Monte Cristo location runs.
Click Here to Become the House See the House Advantage PackageNo Obligation, Walk Anytime. · (312) 970-0937
Monte Cristo Gaming (QBFOX, LLC) is an applicant for an Illinois terminal operator license and is not yet licensed. Monte Cristo Rewards and the items pictured are available to locations with licensed video gaming terminals operated by Monte Cristo Gaming. Items remain Monte Cristo property, are never permanent fixtures, and are not offered as an inducement (230 ILCS 40/25(c); IGB Rule 1800.350). Concept renderings; screens show sample data. Monte Cristo Rewards does not read play, wagering or terminal data; a check-in registers only that a player is present at a game. Rewards drawings are sweepstakes: no purchase necessary, official rules govern, void where prohibited. Promotions pictured, such as cruise and car drawings, illustrate planned promotion concepts. Location-specific promotions are cost-shared 50/50 (IGB Rule 1800.350(c)(6)). Companywide Monte Cristo Rewards promotions are launched and funded by Monte Cristo Gaming. Any location-funded player reward is decided, funded and issued by the location. No purchase, wager or play is necessary to earn sweepstakes entries; entries are awarded for verified presence at a game, and a free alternate method of entry is available under the official rules. Big Win alerts and Share Your Win posts are published only with the winner's consent and sent only to members who have opted in. Members may change messaging preferences, enter Quiet Mode or self-exclude at any time. Revenue and payout figures shown are from Illinois Gaming Board reports and are not projections. Must be 21 or older to play video gaming terminals in Illinois. Gambling problem? Call 1-800-GAMBLER.